In the second installment in a yearlong series on publishing professionals, four publicists describe the challenges of their job in the digital age.
A historical novelist discusses her experiences in self-publishing; an editor and publicist weigh in.
An entrepreneur self-publishes a book about the failure of his business. An editor and publicist weigh in.
The teams behind debut authors Jordy Rosenberg, Nafissa Thompson-Spires, Aja Gabel, Rachel Z. Arndt, and Ruth Joffre.
Independent publicists Lauren Cerand, Kima Jones, and Michael Taeckens on what they do for authors.
Vinnie Kinsella shares the process of self-publishing an essay anthology, Fashionably Late: Gay, Bi, and Trans Men Who Came Out Later in Life. An editor and a publicist weigh in.
Lucetta Zaytoun discusses the process of self-publishing her debut memoir, It’s Already Tomorrow Here. A publicist and a publishing consultant offer their advice on design, distribution, and long-term marketing strategies to the author.
From embracing the Internet to leveraging blurbs, a debut novelist offers strategies for publicizing your own book, an imperative for many authors publishing with small presses whose limited budgets preclude broad publicity campaigns.
In the current publishing environment, much of the responsibility for promotion falls on the author. Bookstore co-owner Lynn Rosen offers five steps for authors to take when trying to create successful event partnerships with local bookstores.
Flint, Michigan, teen poets on the power of art; the Los Angeles Times appoints major writers as new book-critics-at-large; Afghani book drive helps build libraries in areas struck by violence; and other news.