Format: In Print and Online

Taking their cue from the film industry, in which a well-produced trailer is infinitely more valuable than a print advertisement or press release, commercial publishers such as HarperCollins and Houghton Mifflin are taking advantage of new technology to offer promotional videos on their Web sites to augment their traditional publicity campaigns.

In his new novel, Jamestown, small press superstar Matthew Sharpe turns to history—sort of.

Literary MagNet chronicles the start-ups and closures, successes and failures, anniversaries and accolades, changes of editorship and special issues—in short, the news and trends—of literary magazines in America. This issue's MagNet features Document, Doubletake: Points of Entry, Interim, and Poetry Salzburg Review.

Ed Ochester, editor of the Pitt Poetry Series for nearly three decades, talks about the changes in poetry and publishing he's seen over the years.