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With a readership of more than 100,000 writers actively seeking information, Poets & Writers Magazine represents a unique opportunity for advertisers to reach authors interested in education, conferences, writing programs, careers, and more.

Download a PDF of our rate sheet & ad specs

RATES

FOUR COLOR

Size	1x rate	3x rate	6x rate
Back cover, inside front cover	4,250	3,825	3,400
Inside back cover	4,095	3,686	3,276
Two-page spread	5,850	5,265	4,680
Full page	3,275	2,948	2,620
Half-page horizontal	1,850	1,665	1,480
Third-page vertical	1,450	1,305	1,160
Quarter-page	990	891	792
New Titles/Literary Newsstand	345	311	276

BLACK & WHTE

Size	1x rate	3x rate	6x rate
Two-page spread	4,885	4,397	3,908
Full page	2,725	2,453	2,180
Half-page horizontal	1,550	1,395	1,240
Third-page vertical	1,200	1,080	960
Quarter-page vertical	825	743	660
Eighth-page horizontal	495	446	396

SPECS

Poets & Writers Magazine accepts PDF and TIF files. Electronic files can be sent via e-mail, FTP, or on disk. Ads must be received by the Advertising Department on or before the materials date. Advertisers who send late copy may be charged a fee of $75.

We also offer design services for advertisers who need help with their ad. Our fees start at $125 and may go up depending on the amount of work the ad requires. Please contact us for further information about our design services.

If you have any questions about the information below, are having problems creating copy, or are going to be late in submitting material, please contact the ad department at 212-226-3586 x 219. You may also e-mail Jeff Simpson at adcopy@pw.org or Tim O'Sullivan at advertising@pw.org.

TRIM SIZE

7.75" x 10"

Three columns to the page.

Perfect bound.

AD SIZE (All Ads Must Be Cropped to Exact Dimensions)

Full page	6.6875" x 8.81"
Full page—full bleed	Bleed Size: 8" x 10.25" (trim size: 7.75" x 10")
Half-page horizontal	6.6875" x 4.1875"
Third-page vertical	2.13" x 8.81"
Quarter-page vertical	3.25" x 4.1875"
Eighth-page horizontal	3.25" x 2"

NOTES FOR COLOR ADS:
*Size: All ads must must sized to exact dimensions (see above)
*Color: CMYK only
*Resolution: 300 dpi
*Format: PDF or TIF
*Borders: If ad does not contain a defined border, please add a stroke (no floating white space)

NOTES FOR BLACK & WHITE ADS:
*Size: All ads must must sized to exact dimensions (see above)
*Color: Grayscale or "K" (black from CMYK) only. No RGB or CMY colors
*Resolution: 300 dpi
*Format: PDF or TIF
*Borders: If ad does not contain a defined border, please add a stroke (no floating white space)

NOTES FOR THE NEW TITLES SECTION:
*Size: High-res image of the book cover
*Color: CMYK only
*Resolution: 300 dpi
*Format: PDF or TIF
*Also include in an email:
       *Title of book or journal
       *Author
       *Publisher or press info
       *One website URL
       *Up to 60 words of descriptive text

DEADLINES

Poets & Writers Magazine is published six times a year. Deadlines for 2013 are:
*Dates & themes subject to change.

ISSUE	RESERVATION DATE	COPY DUE DATE	PUBLICATION DATE
Jan/Feb Inspiration	November 1	November 8	December 13
Mar/Apr Conferences & Residencies	January 4	January 10	February 6
May/Jun Writing Contests	February 28	March 7	April 11
Jul/Aug Debut Fiction Authors, plus a special section on agents	May 2	May 9	June 13
Sep/Oct MFA Issue	July 2	July 11	August 15
Nov/Dec Small Presses & Literary Magazines	September 5	September 12	October 10

TERMS

30 days net. 15% commission to recognized advertising agencies; agency discount may not be taken in addition to other special discounts. 15% surcharge for the following premium positions: the first 10 pages, opposite the first page of Grants & Awards. $125 design fee. Space cannot be canceled after reservation deadline. Ad copy received after copy due date may incur a late fee of $150. Prepayment is required of all new advertisers. Poets & Writers Magazine reserves the right to reject or cancel advertisements. We do not accept advertising from organizations or contests that exploit writers.

For more information, or if you have questions, contact the Ad Department. Or call us at (212) 226-3586 x210. We'd be happy to speak with you.

SUBMITTING BY MAIL:

Please send your ad to:

Poets & Writers
Display Advertising
90 Broad Street, Suite 2100
New York, NY 10004

September/October 2013

Classifieds Deadline: June 15
Display Reservation Deadline: July 2
Ad Copy Deadline: July 11
Publication Date: August 15

The September/October issue features MFA programs.

November/December 2013

Classifieds Deadline: August 15
Display Reservation Deadline: September 5
Ad Copy Deadline: September 12
Publication Date: October 10

The November/December issue features Small Presses and Literary Magazines.

For more information, or to reserve space, contact the Ad Department.