About Our Readers

49,500+ people subscribe to Poets & Writers Magazine.
20,000+ more issues are distributed to bookstores and newsstands.
Total circulation: 69,500+

Who are they?

69% of readers are female
31% of readers are male
16% are between the ages of 18 and 24
41% are between the ages of 35 and 54
42% are over the age of 55

They are educated
and established.

88% are college graduates
45% have an MFA or MA
13% have a PhD
50% make over $60,000 in household income
22% make over $100,000 in household income

They are loyal to Poets & Writers Magazine.

76% rely on Poets & Writers Magazine as their primary source of information on writing and publishing

They are serious about writing.

70% write poetry
64% write fiction
40% write nonfiction
65% have published poems or stories in magazines
29% have had one of the following published: a book of poems, a collection of short fiction, a novel

They are active readers.

76% purchase 11 or more books per year
42% purchase more than 22 books per year
77% subscriber to at least one literary journal
59% subscribe to two or more literary jounals
96% purchase novels or collections of short stories
86% purchase books of poetry
68% purchase books on writing

They buy their books through all available distribution avenues.

65% independent bookstores
66% chain bookstores
40% mail order/book clubs
55% online

They are interested in all of the arts.

54% buy more than 5 CDs per year
57% regularly purchase classical music
75% watch independent films
51% attend art galleries or museums
44% attend the theater
46% contribute to NPR or PBS

They are highly responsive to ads placed in Poets & Writers Magazine.

60% of our readers respond directly to the ads they see in Poets & Writers Magazine