There's nothing understated about this one. Check out Rebecca Migdal's trailer for Andrew Laties's Rebel Bookseller: Why Indie Bookstores Represent Everything You Want to Fight for, From Free Speech to Buying Local to Building Communities (Seven Stories Press, 2011), which pits an online retail giant against a chain bookstore monster (who kidnaps Emily Dickinson)! Can the Rebel Bookseller save the day and bring back a community of books?