Lucetta Zaytoun discusses the process of self-publishing her debut memoir, It’s Already Tomorrow Here, last year. A publicist and a publishing consultant offer their advice on design, distribution, and long-term marketing strategies to the author.
From the Magazine
After publishing several books with less-than-thrilling covers, a veteran author shares advice on how and when to meddle with the book-design process—without alienating your publisher.
What do Ann Patchett, Jeff Kinney, Louise Erdrich, and Judy Blume have in common? Aside from being best-selling authors, they are all also dedicated booksellers, each having opened independent bookstores of their own.
Ta-Nehisi Coates on writing the Black Panther comics; Guggenheim fellowships announced; the biases in marketing African fiction; and other news.
On the craft choices of debut novelists; BuzzFeed launches section for new writing; missing Hong Kong editor returns; and other news.
A successful self-published novelist talks about how he used his background in programing and knowledge of artificial intelligence to write and market his best-selling techno thriller series. Editor Jessica Page Morrell and publicist Jessica Glenn weigh in and give advice to burgeoning self-publishers.
Clayton Smith has self-published several books, including his latest novel, Apocalypticon, and used his experiences to cofound Dapper Press, a company that provides essential services like editing, design, and promotion to self-published authors. Editor Kim Bookless and publicist Lissy Peace weigh in on Smith’s process, and such self-publishing necessities.
Having to approach other authors, some with weighty reputations, and ask for the time-consuming favor of writing a blurb can be an unexpected source of anxiety. A debut author shares her experience with part of the publishing process that many writers don’t talk about.
Through blogging, social media, newsletters, and book giveaways, a novelist teams up with the founder of WeGrowMedia to market her book—and show how making a personal connection with readers can go a long way towards making a book a best-seller.